Challenges of Strategy Implentation by Kenya Golf Union
Abstract
As the operating environment changes drastically due to the forces of globalization,
internationalization and advancements in information technology, organizations too
have to develop appropriate strategies that would align their operations to this
changing environment. Firms must therefore constantly operate plans to tap the
opportunities in the environment and handle the threats therein. Strategy
implementation is the process of transforming strategic intentions into actions which
maximize firm value. Successful strategy implementation is as critical and difficult as
the strategic choice. The objective of this study is to determine the challenges of
strategy implementation by Kenya Golf Union. The study concluded that the tenure of
the chairperson of the KGU was too short to allow long term planning. This led to
development of short term plans. The study further concludes that the Union had
limited financial capabilities and resources. The study further concludes that the
Union faced a breakdown in the communication. The Union faced a breakdown in its
communication as the strategies formulated were not well communicated to staff to
promote their implementation. The study further concludes that in response to the
challenges above, the union made several strategies including seeking assistance from
the Government. The Union further developed clear responsibility and accountability
for the success of the overall strategy project by clearly demarcating what each staff is
supposed to do and given clear deliverables. In order to promote strategic
implementation at the Union, the study recommends that the tenure period for the
chairperson be extended to a period of five years. The study further established that
the Union lacked financial and human capital capability to implement the strategy.
This study therefore recommends that communication process be well managed and
have staff involved in the process of strategy formulation and implementation to
reduce resistance during implementation
Citation
Master of business adminstration school of business university of Nairobi,2014Publisher
University of Nairobi