| dc.description.abstract | In this era of globalisation, the environment in which organisations operate is constantly
changing with different factors influencing organisational performance. This study was
designed to determine the globalisation effects and organisational performance of Digital
Opportunity Trust-Kenya, an international non-governmental organisation. A case study
design was used. Primary data was collected through an in depth interview with six top
managers of the organisation. Content data analysis method was used to analyse the
qualitative nature of the primary data collected. The results of the analyses provide
considerable support for literature arguing that globalisation acts as a two-edged sword,
one that can be beneficial and detrimental to Digital Opportunity Trust-Kenya. The study
also found out that competition is a globalization effect that mostly affected the
organizational performance of Digital Opportunity Trust Kenya negatively, however; the
globalisation effects were found to be more beneficial to the organisational performance
than detrimental. This study therefore recommends that managers must be aware of the
double-edged effects of globalization, and try to capitalize on the opportunities that come
with globalization while converting the threats into opportunities. The findings of this
study are important because they will assist in developing policies and strategies that will
ensure that the International Non-governmental Organization Sector is effective, relevant,
financially viable and efficient. The outcomes can also contribute to helping the sector to
confront the negative effects of globalization and sustain their competitiveness in the era
of globalization | en_US |
