Strategic management at Parklands primary school, Kenya
Abstract
Through the use of strategic management, firms are presently reengineering the way in
which they conduct their business and market their product and service. However, in spite
of the crucial role played by strategic management in the success of businesses, the role of
strategic management in the success of the parklands primary school, Kenya sector has not
been clearly delineated. The study sought to establish the nature of strategic management
in the school and to establish the challenges faced in strategic management at parklands
primary school Kenya. In order to establish the objective of the study, a case study
research design was adopted and data was collected from strategy personnel for the
relevant cross functional departments of the parklands primary school, Kenya. The
research design was a case study where primary data was collected through in-depth
interviews of the respondents. The data collected was analyzed using content analysis. The
study found that environmental aspects such as political and legal development,
technological changes, social and cultural trends, organizational internal resources and
market trades are not considered while factors that are considered are the competitors and
organization internal resources. The study also found that strategic management
achievement requires the involvement of both upper and lower cadre staff. The study
established that employees are not involved in the formulation of the strategic plan, which
affects its assessment and implementation; hence the management fails to achieve the
intended objectives. The study found that most of the challenges in strategic management
are as a result of putting less consideration to consultation with the staff in order to
encourage decentralization of decision-making process and encouraging employees to
participate in contributing ideas to enhance strategy implementation. The study established
that strategic management practices in the school are in contrast with the best practices of
strategic management and therefore failure to achieve the intended objectives. This
contradicts the main theories used in the study such as environmental dependence theorist,
resource dependence theory and the dynamic capability theory. The study recommends
that further research to be carried out to establish factors causing the hindrance to the good
practice and the remedy to the same issues would help take the schools to the next
corporate management and achievement.
Publisher
University of Nairobi