Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Author "Sailewu, Enock M."

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    • The perception of supermarkets in Nairobi on the use of e-marketing 

      Sailewu, Enock M. (School of Business, University of Nairobi, 2001-07)
      This study was conducted with the objective of determining the awareness of e-marketing by the supermarkets in Nairobi. The study also set to determine the perception of supermarkets in Nairobi on the use of e-marketing ...