Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "FINANCE"
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Competitive strategies and positioning within a changing business environment adopted by MFIs in Kenya (A case of Kenya Women Finance Trust (KWFT)
(University of Nairobi, 2008)In order to survive in the competitive environment, it becomes necessary for the threatened MFIS to be aggressive in their search and development of strategies that provide competitive advantage as they step up defensive ...