Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Honey Market In Tanzania"
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Adoption of Co-branding Strategies in the Expansion of Honey Market in Tanzania
(University of Nairobi, 2018)Branding strategies are inseparable from business performance. Proper utilization of these strategies guarantee firm’s none doubtful competitive advantages. As one of branding strategies, co-branding strategies have been ...