Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Industry in Kenya"
Now showing items 1-1 of 1
-
Porter’s value chain analysis model and competitiveness of television industry in Kenya
(University of NairobiSchool of Business, 2011-11)In the recent past, the business environment has witnessed an increase in the number of players offering the same or similar goods and services. This shift has also been experienced in the television industry in Kenya. ...