Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Innovation Strategies and Performance of Beer Firms"
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Innovation Strategies and Performance of Beer Firms in Kenya
(university of nairobi, 2018)Due to the dynamism and the sophistication of competitors, business organizations are forced to pursue innovative strategies. This is particularly true for beer firms in Kenya which face competition from other beer firms ...