Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Matatu sub-sector"
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Strategic responses to changes in the external environment by the matatu subsector within Nairobi central business district
(School of Business, University of Nairobi, 2012-11)The objective of this study was to determine the strategic responses adopted by Matatu operators to changes in the external environment. The study also seeks to identify the external environmental challenges faced by the ...