Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Performance Of Strathmore University In Kenya"
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Effect Of Competitive Strategies On The Performance Of Strathmore University In Kenya
(University of Nairobi, 2017)Competitive strategy is concerned with what a firm does to gain competitive advantage. In order to outperform other firms in a given industry, firms need to craft superior strategies that align their operations to the ...