Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Small mobile telephone providers"

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    • Competitive strategies adopted by small mobile telephone providers 

      Ondieki, Francis O (School of Business, University of Nairobi, 2011)
      This study was undertaken to identify the competitive strategies employed by small mobile telephony operators in Kenya to survive the price wars of August 2010 in the sector and also to identify the challenges faced ...