Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Strategic approach"
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Diversification as a Strategic Approach by Safaricom Limited
(University of Nairobi,School of business, 2011-11)A fundamental part of corporate strategy is the choice of what portfolio of businesses to compete in, and the managerial importance of this issue has stimulated an enormous amount of research focused on corporate ...