Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "effect"
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The Effect of Macroeconomic Factors on Financial Performance of Commercial Banks in Kenya
(University of NairobiSchool Of Business, University Of Nairobi, 2012-10)The aim of this descriptive as well as correlational study was to determine the effect of macroeconomic factors on financial performance of commercial banks in Kenya. The performance measure of commercial banks used was ... -
The effect of strategic business partnerships between Equity Bank ltd and its partners on marketing decisions
(University of NairobiSchool Of Business, University Of Nairobi, 2011-10)This study was conducted with the objective of determining how strategic partnerships influence marketing decisions by Equity Bank and its partners. It also set out to establish the nature of partnerships formed between ...