Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "external environment"
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Mobile Banking as a Strategic Response by Equity Bank Kenya Limited to the Challenges in the External Environment
(University of NairobiSchool Of Business, University Of Nairobi, 2009-10)The study focused on how Equity Bank Limited utilizes mobile banking as a strategic response to the changes in the external environment. Equity Bank is one of the leading commercial banks that started operating after being ... -
Strategic responses by Nation Media Group (NMG) to changes in the external environment
(University of NairobiSchool Of Business, University Of Nairobi, 2010-11)Over the past few years, the general business environment has become more volatile, unpredictable and highly competitive. Coping with the increasingly turbulent environment has pushed firms into rethinking their operational ...