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Now showing items 171-180 of 255
A survey of the influence of sponsorship in the development of sports in Kenya
(2007-10)
Sports are by all means very critical and valuable to the human fraternity. However, sports sector in Kenya just like many other countries experiences several constraints among them financial shortfalls. Sports -for-development ...
Strategic responses to challenges of liberalization by DT Dobie Kenya Ltd
(2009)
The purpose of this study is to establish strategic responses employed by DT Dobie towards the challenges of liberalization. Since the liberalization of the automotive industry in Kenya, a lot has happened to the industry. ...
Competitive business strategies and firm performance in commercial Banks in Kenya
(2009)
This study sought to examine the competitive business strategies and firm performance in
commercial banks in Kenya. The study was guided by the following specific objectives: (i) to
determine the competitive strategies ...
The relationship between size, book to market Value and returns of Nairobi stock exchange Common stocks
(University of Nairobi, 2002)
The objective of this study was to establish the relationship between the size of a
company, the ratio of book to market equity value and the returns of common stock of
all companies quoted on the Nairobi Stock Exchange ...
An investigation of green marketing practices among pharmaceutical firms in Kenya
(2009-10)
There is an aggressive growing of awareness of the continuous environmental degradation that is facing current and future generations. The green marketing has become a familiar phrase in recent years as organizations have ...
An ethnoarcheological study of burial practices among the Abasuba of Rusinga island, Lake Victoria, Kenya
(University of Nairobi, 2006)
This study examined the ethnoarchaeological burial practices of the Abasuba of Rusinga Island, 0 n
Lake Victoria of Western Kenya. The burial practices, factors influencing their performance and
inferences that can be ...
Effects of the tobacco regulation on the marketing mix of tobacco firms in Kenya
(2002-09)
This study sought to identify the effects of the tobacco regulation on the marketing mix
variables of the tobacco firms in Kenya. It also sought to identify the problems these
firms were experiencing as they modified the ...
A survey of e-recruitment practices among commercial banks in Kenya
(2003-10)
E-recruitment is the use of internet-enabled methodologies to hire employees. Otherwise known as online recruitment, e-recruitment is fast replacing the traditional methods of recruitment in the developed world. In Kenya, ...
A survey of cost allocation practices of manufacturing companies in Kenya
(2005-11)
This study sought to survey how Kenyan manufacturing companies allocate their fixed
overheads to products or departments. Cost allocation affects reported figures in the
companies' financial statements and hence the ...
PERCEPTION REGARDING INTERNATIONALIZATION CAPABILITY: A CASE OF ARCHITECTURAL CONSULTANCY FIRMS IN KENYA
(2005-02)
The purpose of this study was to establish how architectural consultancy firms perceive
the effects of the external business environment and their internal environments as
affecting their internationalization capability. ...