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The influence of brand extension strategies on brand image among pharmaceutical firms in Nairobi, Kenya
(University of Nairobi,, 2013)
Over the past two decades, the retail landscape has experienced remarkable changes due
to macro- and micro-environmental forces. Technological advancement and a saturated
domestic market, combined with increasingly ...
Peace and security in regional integration in Africa: a case study of COMESA
(University of Nairobi, 2013)
States are increasing their cooperation and collaboration with neighbours in order to
better respond to the pressures and opportunities presented by globalization. Therefore,
the most important reasons for joining regional ...
The effect of scrip dividend on the returns of securities listed at the Nairobi securities exchange
(Unversity of Nairobi, 2013)
Dividends are payments made by a company to its shareholders. Dividend policies are
influenced by many factors. Scrip dividends are relevant because they have informational
value. Financial signaling theory implies that ...
Service quality dimensions adopted by commercial banks in agency banking in Kenya
(University of Nairobi, 2013)
Service quality has become indispensable to organizations, marketers and academic
researchers over a long period of time. This is due to its impact on improving
competitiveness of a firm and maintenance of customer loyalty ...
Effectiveness of independent power producers as a strategic choice for financing electricity Generation in the Kenyan electricity market
(Unversity of Nairobi, 2013)
The power sector in Kenya has undergone major strategy and structural changes over the
last fifteen years. The Government of Kenya commenced comprehensive reforms in the
electricity sub-sector in the mid 1990s, to among ...
The relationship between corporate governance practices and financial performance of savings and credit co-operative societies in Nairobi County
(University of Nairobi, 2013)
Corporate governance is considered to have significant implications for the growth prospects of
an economy. Good corporate governance practices are regarded as important in reducing risk for
investors, attracting investment ...
Diversity management practices in public Universities in Kenya
(University of Nairobi, 2013)
Diversity refers to the differences between individuals as a result of differences in
nationality, race, culture, age, social status, gender, religion, disability and personal
values and belief systems. Diversity management ...
Outsourcing and performance at Chemelil sugar company limited, Kenya
(University of Nairobi, 2013)
Agricultural organizations are constantly in search of new solutions and strategies to
develop and improve their operational performance. Outsourcing is one of these
strategies that can lead to enhanced operational ...
Employee perception of quality of work life practices at the Kenya citizens and foreign nationals management service (KCFNMS), Nairobi region
(University of Nairobi,, 2013)
The concept of Quality of Worl life involves increasing the sense of satisfaction people
obtain from their work by so far as possible, reducing monotony, increasing variety,
autonomy and responsibility, and avoiding ...
Management of business process outsourcing risks in the commercial banks in Kenya
(University of Nairobi, 2013)
The major changes in the way business is done globally ranging from the growth of borderless
multinational corporations, increased competitive pressure, environmental dynamism, the advent
of the World Wide Web and ...