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Dynamic capability and competitiveness of Safaricom Limited in Kenya
(2015-11)
In a fast-moving business environments open to global competition and characterized by
dispersion in the geographical and organizational sources of innovation, firms have
adopted aggressive competitive strategies to ...
The Effect Of Interest Rates, Inflation And Money Supply On The Market Index: A Case Of The Nairobi Securities Exchange
(University of Nairobi, 2015)
The performance of a stock market of an economy is of interest to various parties including
investors, capital markets, the stock exchange and government among others as it provides an
avenue for raising funds, for trading ...
The influence of communication in strategy implementation at Kenya commercial bank limited
(2015-11)
This study set out to explore the influence of communication in strategic implementation
at Kenya Commercial Bank Group Ltd. Kenya Commercial Bank is one among the major
players of commercial banks in Kenya that form a ...
Marketing segmentation strategies as a source of competitive advantage at East African breweries limited
(University of Nairobi, 2015-11)
Organizations aspiring to meet the challenges of today’s rapidly changing markets and increasing
competition require strategic marketing decisions to be founded on well-conceived strategies.
For instance to be successful, ...
The Role of Economic Diplomacy in advancing kenya’s Development interests: The case of the ‘Look East Policy’ 1963-2013
(University of Nairobi, 2015)
The end of the cold war triggered a reversal in the political and commercial
polarity of the world. There have been a series of shifts from the ideological East-
West divide that defined states within an either capitalist ...
Televangelism and the changing habits of worshippers In Nairobi County
(University of Nairobi, 2015)
This study sought to establish the effect of televangelism on worship habits in Kenya. More specifically, the research focused on the influence of televangelism on worship habits among worshippers in Nairobi, the impact ...
Counterterrorism in Africa: countering radicalisation in Kenya
(University of Nairobi, 2015)
Terrorism has been a dark feature of human behaviour since the dawn of recorded history.Africa cannot help but be drawn into the fight against terrorism, bearing that it is a phenomena that has plagued its land for long. ...
The effect of over confidence bias on stock returns of companies listed at the nairobi securities exchange
(2015-08)
The main objective of this study was to establish the effect of over confidence bias on stock returns of companies listed at the NSE. The target population of this study was the 64 companies listed at the NSE. To conduct ...
The influence of differentiation strategy on performance of water bottling companies in Mombasa county, Kenya
(University of Nairobi, 2015)
Building strong differentiation strategy to attain competitive advantage is a top priority
amongstmany firms but it is not always an easy task to accomplish. Due to the increased
globalization and competition, the ...
The role of regional integration in combating terrorism in the horn of Africa:a case study of East African community (EAC)
(University of Nairobi, 2015)
This research examines the role, ability and the potential of regional integrated bloc to respond to
terrorism in EA, which has seen the region as theatre for the most heinous terrorists’ attacks in
the sub-Saharan Africa. ...