In the face of the many pressing problems experienced on a global scale, one encouraging development is the increasing number of serious efforts to cope with them so as to find the means to build the sort of a society ...

Realistic job preview has been associated with greater job satisfaction for new employees. Dissatisfaction often occurs when the new employee is surprised to find that the job is not as expected. This study aimed at ...

The objective of the study was to investigate the strategies used to market genenc pharmaceutical drugs in the Kenya market. The study was a survey of a judgmental sample comprising of generic pharmaceutical firms ...