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Distribution strategy as a source of competitive advantage among commercial banks in Kenya
(2011)
The strengths of an organization are grounded in its resources, capabilities and
competencies that help accompany attain competitive advantage based on-superior
efficiency, innovation, and quality and customer responsiveness. ...
The Extent to Which Market Segmentation Enhances Competitive
(2011)
The banking industry has remained relatively constant over the past several decades; however
liberalized domestic regulation, intensified internal competition, rapid innovations in new
financial instrument, the growth ...