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Strategic response to the global financial crisis of 2008 in selected major commercial banks in Kenya
(2011-10)
The major objective of this study is to identify the strategic responses by the selected
major commercial banks in Kenya to the recent global financial crises of 2008. Many
banks in other parts of the world were negatively ...
Strategic responses to competition by Barclays Bank of Kenya Limited in the credit card issuing business
(2011-10)
From the study it is clear that BBK is facing a dynamic competitive environment in the
credit card issuing business. In view of this the focus of the study is to find out, if indeed
BBK is responding strategically to ...