Employee Recruitment and Retention Practices at the Mobile Network Operator Firms in Kenya
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Date
2011Author
Maranga, Lillian N
Type
ThesisLanguage
enMetadata
Show full item recordAbstract
Employee recruitment and retention in the telecommunication industry has emerged
as one of the primary challenges facing employers in this sector today. As such the
current study sought to establish the recruitment practices and employee retention in
the telecommunication industry in Kenya. The study was guided by one prime
objective, that is: To establish the relationship between employee recruitment
practices and employee retention in the Mobile Network Operations in Kenya.
Purposive sampling procedure was used in the study to sample the HR managers who
participated in the study. A semi -structured questionnaire was used to collect data
from the human resource managers. Quantitative data was coded and analyzed using
SPSS, version 11 for Windows and presented in frequencies and percentages in tables
and graphs with accompanying descriptive details. The study established that: Main
recruitment practices adopted by the Mobile Network Operator firms in Kenya are
broad sourcing, and screening and selection. These practices are directly linked with
employee retention as it’s observed from classification of findings in terms of last
employee selection process in the firms, the period it occurred, the method used, and
the employees remaining from last selection. Safaricom limited and Orange Kenya
who have adopted broad sourcing and induction as their recruitment practices have
the lowest employee turnover rate. Airtel has the highest turnover rate. This is
explained by the fact that, contrary to Safaricom limited and Orange Kenya, this firm
employs job assessment, as its key recruitment practice. Yu is at the intermediate
level, applying a combination of the recruitment practices
Publisher
University of Nairobi
Rights
Attribution-NonCommercial-NoDerivs 3.0 United StatesUsage Rights
http://creativecommons.org/licenses/by-nc-nd/3.0/us/Collections
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