The Perceived Influence Of Intellectual Property Richis On Innovativeness And Creativity In The Music Industry A Case Study Of The Members Of Music Copyright Organization Of Kenya

Abstract

This study sought to find out the influence of Intellectual Property Rights on creativity and Innovativeness in the music industry. The need of this study arose from the fact the progress of human beings and of economies at large rests on the capacity to create new innovations not just in the area of technology but also in the areas of creative industries such as music, culture, software, books and films which ultimately spurs economic growth, creates new jobs and industries and enhances the quality and enjoyment of life. Music as a creative industry has the potential to make a profound contribution to the economy of a country especially if well nurtured and protected. . Music has the potential to create capital for creative authors and contribute to the growth and development of economies of developing countries. The objective of the study was to determine the perceived influence of Intellectual Property Rights on innovativeness and creativity in the music industry. Primary data was collected using a semi-structured questionnaire with close ended and open-ended questions. These were administered to 17 musicians. Data was analysed using descriptive statistics through the use of percentages, frequencies and content analysis. The analysis revealed that the intellectual Property Rights have not had a substantial impact on creativity and innovativeness in the music industry. It also revealed that infringement is a major challenge to musicians. The study also revealed that enactment of strict laws and policies as strict enforcement of the same as well as payment of royalties to copyright holders would enhance the creativity and innovativeness in the music industry. The study revealed that the Government of Kenya ought to come up with its own regime of Intellectual Property Rights so as to enhance creativity and innovations and ultimately commercialization of IPRS in the music industry.