Influence of Strategy Implementation on Performance of Kenya Bureau of Standards

Abstract

Strategy implementation is important for any organization to achieve its corporate goal. The test of successful strategy implementation is whether actual organization performance matches or exceeds the targets spelled out in the strategic plan. Shortfalls in performance signify weak strategy, weak implementation or both. Different organizations implement strategies differently. This study was guided by the following objectives; to establish the factors affecting strategy implementation at Kenya Bureau of Standard and to establish the influence of strategy implementation on performance at Kenya Bureau of Standards. The research used a case study approach and used primary data which was collected using an interview guide. The researcher interviewed five senior managers at the organization. Data collected was qualitative in nature and content analysis was used to analyze this data. The study revealed several factors affecting strategy implementation at KEBS; these include the organizational structure, organizational culture, leadership style, communication, employee involvement and Information Communication Technology infrastructure. These factors either support or hinder the implementation of strategies in the organization and that strategy implementation was a critical factor in improving the performance at KEBS through employee performance, employee retention and attraction, greater market coverage on surveillance, improves turnaround time on sample analysis and increased number of clients on ISO certification. The study concludes that for an organization to successfully implement its strategy, it must ensure the existence and alignment of all strategy supportive aspects of the organization. The study recommends that management should work toward effective communication to ensure that strategic issues are communicated at the right time to achieve the strategic goals, culture and strategy should be compatible to achieve high performance and there is need to point out key functions and tasks necessary for successful strategy execution