Organization culture and performance of Kenya Commercial Bank
Abstract
This research evaluates the influence of organisation culture on the performance of
Kenya Commercial Bank Ltd. Managing organisation culture is instrumental in
ensuring that a company's objective is understood and implemented by employees.
however due to globalisation challenges, financial institutions seek business
expansion in the foreign countries through direct foreign investment and aggressively
establishing subsidiaries. As a result, they face to multicultural challenges. Cultural
diversity has become one of the important challenges that an international company
can face because culture affects attitudes, approaches and perceptions of people . This
can cause important barriers to implementation and success of companies in global
competition.........................................................................................
Publisher
University of Nairobi
Rights
Attribution-NonCommercial-NoDerivs 3.0 United StatesUsage Rights
http://creativecommons.org/licenses/by-nc-nd/3.0/us/Collections
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