Browsing School of Business by Author "Dr. Gathungu, James"
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Strategic Planning, External Environment And Performance Of Large Manufacturing Firms In Nairobi City County
Mugoiri, Maureen Hassan (University of Nairobi, 2019)The aim of the study was to establish the influence of strategic planning on performance of manufacturing firms in Nairobi County. The research was conducted using cross sectional survey design. The population of interest ...