Browsing School of Business by Subject "Digital marketing strategies and consumer purchase decision of online stores within Nairobi City County"
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Digital marketing strategies and consumer purchase decision of online stores within Nairobi City County
(University of Nairobi, 2020)Currently, a big population use internet and computer devices as part of their essential daily need which also include emails and smart phones as well as accessing social media sites such as LinkedIn, Face book or twitter. ...