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Now showing items 131-140 of 453
Estimation of market risk for the main investment market segment of Nairobi Stock Exchange
(2002)
This Project paper applies a model for estimating market risk by use of beta
coefficients.A Beta table is built using secondary data from companies listed
in the Nairobi Stock Exchange Main Investment Market Segment.
The ...
Factors influencing credit rationing by commercial banks in Kenya
(2002-09)
Although banks have a primary role of providing credit, there is historical evidence of credit
rationing even to creditworthy borrowers by commercial banks all over the world. This
suggests that banks, when issuing credit, ...
A survey on enterprise growth patterns in micro and small manufacturing firms in Nairobi
(2002)
This study analyzed micro and small manufacturing firms growth patterns and
factors that influence entrepreneur's preference of enterprise growth patterns.
The two growth patterns are horizontal and vertical growth. ...
The empirical relationship between dividend and investment decisions of firms quoted at the Nairobi stock exchange
(2002)
This study sought to investigate whether or not there is a relationship between dividend
and investment decisions. The major source of data was financial records of publicly
quoted companies obtained from the Nairobi ...
The factors considered during the media planning process: a case of advertising agencies operating in Kenya
(2002)
The objective of the study was to determine the factors considered by advertising agencies in
choosing the media channels to use for advertising. From the findings of the survey, three
factors were identified as Media ...
Mombasa Swahili Women's Wedding Songs: A Stylistic Analysis
(University of Nairobi., 2002)
This study attempted an analysis of the language of Mombasa Swahili women's wedding
songs. It specifically focused on phonology, lexis, syntax, semantic and paralinguistic
levels of language of Swahili women's wedding ...
The determinants of brand equity in the bottled drinking water industry in Nairobi
(2002-09)
This study was conducted in the period between June and September 2002. I'he study had an objective of finding out the determinants of brand equity in th bottled drinking water industry in Nairobi.
To achieve the objectives ...
The impact of branding on consumer choice: the case of new domestic sugar brands
(2002-09)
Branding is the terminal phase of a process that involves a company's resources and
all of its functions, focusing them on one strategic intent - creating a difference in
order to set itself a part from its competitors. ...
An assessment of field value elements: the case of Nissan primera
(University of Nairobi, 2002)
In this research, an assessment of field value elements of the Nissan Primera was done with a view to establishing the field value elements that are of importance to Nissan Primera customers, ranking the elements according ...
Initial public offer performance in Kenya
(2002)
The objective of this study was to investigate the long run performance ofIPOs in Kenya
for the period 1992 to 2000 and establish whether there is existence of patterns on the.
market. Having assessed the performance, ...