Search
Now showing items 51-60 of 606
Corporate social responsibility as a strategic tool for stakeholder management in large scale enterprises in Kenya
(2006-09)
The purpose of this research was to establish the extent to which Larges Scale
Enterprises in Kenya have entrenched Corporate Social Responsibility in their
master strategies, and whether they have put in place structures ...
A survey of consumer segmentation practices of radio stations in Kenya
(2006)
This project surveys the consumer market segmentation practices among radio stations in
Kenya. It was focused to establish; whether radio stations segment their customers the
variables they use and the process of segmenting ...
An analysis of the operations of export trade Promotion Organisations in Kenya
(University of Nairobi, 2006)
Export Trade Promotion in Kenya has gained a lot of importance over the years
due to its contribution to Kenya's participation in international trade. It requires
the cooperation and partnership of various stakeholders ...
Strategic planning at Kenya Ports Authority
(University of Nairobi, 2006-10)
Strategic planning is the process of determining the destiny of an organization and
mapping the actions necessary to realize that goal. It involves seeking answers to the
following critical questions: where are we? Where ...
Influence of category management on consumer purchase behavior: a case of customers of large and medium supermarkets in Nairobi
(2006)
This study sought to find out the effect of category management on consumer purchase behaviour and selection of supermarket. The main aim of category management is to focus on areas that deliver maximum customer ...
A survey of members' perception of the services of the Union of Kenya Civil Servants
(2006)
The topic of study was a survey of members perception of UKCS services In
Nairobi. Despite the fact that various people have studied trade unions but none
had touch specifically UKCS services. To achieve the above, a ...
Stakeholder management during the Kenya Commercial Bank (KCB) rights issue of 2004
(University of Nairobi, 2006-09)
This study had two objectives. The first objective was to establish how the Kenya
Commercial Bank managed the interests of its stakeholders during the Rights Issue
program. The second objective was to establish the ...
The response of trade unions to challenges posed by conditions of work at the export processing zones (EPZ) in Kenya
(2006)
The study sought to establish the prevailing conditions of work and how trade unions have responded to challenges posed by these conditions of work at EPZ in Kenya. The study was conducted through a survey by ...
Building competitive advantage through diversification: a case study Of the KENOL/KOBIL oil corporation
(University of Nairobi, 2006)
This was a case study on building competitive advantage through geographic
diversification. The study was done as a case study of Kenol/Kobil Petroleum
Company in Kenya. The data collection instrument was an interview ...
The Relationship between Organizational Culture and Human Resource practices in the Kenyan Manufacturing Industry
(2006)
This study sought to investigate the relationship between Organizational culture and Human resource practices in the Kenyan Manufacturing Industry. Sixty-seven (67) manufacturing companies registered with Kenya Association ...