Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Title
Now showing items 10571-10590 of 24448
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Factors That Determine Brand Loyalty in Supermarkets in Nairobi
(University of Nairobi, Kenya, 2010)The retail sector in Kenya in which supermarkets operate is changing so fast. Supermarkets have experienced radical changes in consumer behavior and brand loyalty due to stiff competition. It is against this background ... -
Factors that determine brand loyalty of solid fat cooking oil in Nairobi Kenya
(University of Nairobi, 2009)Brand loyalty has acquired a significant place in consumer perception in the recent times leading to consumers defining quality and value based on the market leaders. Competition has also become so intense such that ... -
Factors that determine brand loyalty: the case of the petroleum marketing industry in Kenya
(University of NairobiSchool of Business, 2006-10)This study was conducted with the objective of establishing the factors that determine loyalty to a Petroleum Marketing Company in Kenya. A further objective was to determine the most important of these factors. The study ... -
Factors that determine brand loyalty: the case of the petroleum marketing industry in Kenya
(University of Nairobi, 2006) -
Factors That Determine Brand Loyalty: the Case of Toothpaste Users in Westlands Nairobi Kenya
(University of Nairobi, 2007)I hi* slrnh was conducted with the objective of finding out the factors that determine hrand loyalty while buying tooth paste, and to find out the most important of these Inciors I he siuily was undertaken in the Westlands ... -
Factors that determine credit worthiness of visa Card holders: a case study of Kenya post office Savings bank
(School of Business ( SOB ), 2000)Credit risk management is important for any financial institution, as the focus is to ensure efficient collection of customer payments and to reduce the risk of non-payment. This study analyses the factors that determine ... -
Factors that determine customer brand loyalty of visa credit cards in Nairobi
(University of Nairobi, Kenya, 2010)Brand loyalty is at the heart of the brand's value. Loyalty is the core of the brand equity. If customers are indifferent to the brand and buy with respect to features, price and convenience without concern to the brand ... -
Factors That Determine Customer Loyalty to a Mobile Telephone Service Provider: a Case of Mobile Telephone Users in Nairobi
(University of Nairobi,School of Business, University of Nairobi, 2004-10)This study was undertaken with the objective of identifying the factors that determine customer loyalty to a mobile telephone service provider as well as to determine whether there are any demographic differences among ... -
Factors that determine customer loyalty to cloth retailing stores in Nairobi, Kenya
(University of Nairobi, Kenya, 2010)Recent years have shown a growing interest in customer loyalty. The changes facing firms in business environment in terms of globalization, competition, liberalization, saturation of markets and development of information ... -
Factors That Determine Customer Loyalty: a Case of the Port of Mombasa
(University of Nairobi, 2008)In today’s highly competitive market place, retaining brand loyal customers is critical for survival. Keeping customers is often a more efficient strategy than attracting new customers. Customers have become more confident ... -
Factors that determine customer loyalty: the case of mobile telecommunications operators in Nairobi, Kenya.
(University of NairobiSchool of Business, 2009-11)The mobile telephone platform has been heralded as the next frontier for modem business creating entirely new paradigms for interactive marketing initiatives. In a growth industry characterized by competition and alternative ... -
Factors That Determine Dividend Payout Ratio Among Sacco’s in Kenya
(University of Nairobi,School of Business, University of Nairobi, 2010-11)Savings and Credit cooperative Societies that are successful earn income which is either used to acquire securities, retire debts, invest in operating assets or distribute to its members as dividends. The biggest challenge ... -
Factors that determine entrepreneurial behaviour: a study of small scale enterprises in Kisumu town
(School of Business, University of Nairobi, 1990)This study is concerned with the factors that determine entrepreneurial behaviour. The study was aroused by the fact that whereas studies conducted in other countries have identified certain factors that condition ... -
Factors That Determine Fee-based Income Of Commercial Banks In Kenya
(University of NairobiFaculty of Commerce, 2005-09)This study sought to identify the factors that determine trends in the commercial banks' fee based income. Whilst some studies have been carried out on risk diversification and non-interest income in the Kenyan banking ... -
Factors That Determine Financial Performance of Micro-finance Institutions
(University of Nairobi, 2016)It‟s a catch 22 position when managements are puzzled by what to do to enhance the sustainability of MFIs financially irrespective of being either Welfarists or Instututionists in order to continue serving the interest of ... -
Factors that determine formation and performance of small scale business enterprises in Bungoma town
(University of NairobiDepartment of Urban and Regional Planning, 1993)This study aimed at examining factors that determine Formation and Performance of Small Scale Business Enterprises in Bungoma Town. In examining these factors, both Primary and secondary data were used. Data on the ... -
Factors that determine internalization process of commercial banks in Kenya
(University of Nairobi, Kenya, 2011)Internationalization process has been a fascinating topic for several years, from theoretical and practical perspective, business enterprises engage in business beyond their borders, expanding in foreign markets so as to ... -
Factors That Determine Perceived Quality of Service in the Insurance Industry in Kenya: the Case of Nairobi Province
(University of Nairobi,School of Business, 2003-10)The decline of economic conditions in Kenya in the recent past has lead to compromise in enforcement of standards both in the private and public sectors. For example, law enforcement has declined, private developers of ... -
Factors That Determine Satisfaction of Customers of Equity Bank Kenya Limited in Nairobi
(University of Nairobi, 2014-11)The purpose of this study was to identifythe factors that determine satisfaction of customers of Equity Bank Kenya limited in Nairobi. This research study sought to answer the following question; what are the factors ... -
Factors That Determine the Development of a Marketing Information System: the Case of the Kenya Agricultural Commodity Exchange
(University of Nairobi, 2007)The overall objective of the study was to establish the factors that determine the development of a marketing information system. The study aimed to support processes and to provide some insight into the issues, opportunities ...