Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "lntemationalisatlon Process of Kenyan firms in the Plastics Manufacturing Industry"
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Factors Influencing the lntemationalisatlon Process of Kenyan firms in the Plastics Manufacturing Industry: A Case Study of Firms in Nairobi
(School of Business, 2005)Internationalisation is the process through which a firm increases its involvement in international operations, which requires adapting the firm's strategy, resources, structure and organization to international environments. ...