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Now showing items 81-90 of 278
A survey of capital budgeting techniques used by companies listed at the Nairobi stock exchange
(2002)
The heart of Financial Management lies in making decisions that will
maximize the value of the firm. Probably the most important financial
decisions involve those whose results will be felt over an extended period.
Capital ...
A survey of corporate governance practices in the motor vehicle industry in Kenya
(University of Nairobi, 2002)
Corporate governance issues are recerving an increasing amount of attention. There are lots of unexplored corporate issues facing many organizations in modern day. It is therefore ...
Determination of the extent to which value propositions influences brand choice; The case of horse feeds.
(2002)
The study sought to seek information to help feed manufacturers position their offerings in
the market so that target customers know the key benefits embodied in the offering. Most of
the feed manufacturers have used ...
A survey of implementation of outsourcing strategy in private hospitals in Nairobi
(University of Nairobi, 2002)
This study sought to establish practices relating to implementation of outsourcing in private hospitals in Nairobi and the factors that influences such practices. Outsourcing has been studied as a strategy that allows ...
A survey of the strategic implications of the enactment of the industrial property bill on the pharmaceutical firms in Kenya case of pharmaceutical manufacturers and distributors
(2002)
This study sought to investigate the strategic responses deployed by pharmaceutical firms as a
result of enactment of Kenya Industrial Property Act. The research was conducted between May
and August 2002: The sampling ...
Learning organizations and sustainable Competitiveness
(2002)
This article is a conceptual study of the learning organization, which is believed to
facilitate sustainable competitiveness. The article examines the various definitions
given to the learning organizations by various ...
The problems experienced by organizations in managing the survivors of downsizing: A study of selected parastatals in Nairobi, Kenya
(University of Nairobi, 2002)
Downsizing has been the most adopted practice of organizational restructuring within the last decade.
First witnessed in the private sector, this approach has spread to all levels of government and knows no sectorial ...
Strategic performance measurement within an operations strategy context: a survey of Kenyan practices
(2002)
Every firm has a mission, vision of where it wants to be in the long run. Successful
accomplishment of which calls for development of strategies to enable the firms focus their efforts in
one direction - the mission. ...
The extent of usage of relationship marketing strategies to enhance -brand loyalty of industrial customers: the case of the paint industry
(2002)
The Relationship Marketing concept is a philosophy of management that calls for
the development of integrated marketing programme that places emphasis on
creation of customer value for enhancement of customer relation. ...
The predictive validity of feasibility studies of horticultural projects in eastern Africa
(2002)
Whereas the use of feasibility studies in forecasting the performance of horticultural
projects has been widely used in the Eastern Africa region, the resulting performance has
least matched the expectations. The study ...