Search
Now showing items 401-410 of 462
A Survey of the Aspects of Personal Selling Process Perceived as Critical in the Purchase of Agrochemical Products by the Rose Flower Growers in Kenya
(2003)
The study sought to investigate and document those aspects in personal selling
process by the rose flower firms. It was based on forty-eight farms out of the
total registered population of sixty firms. The key objective ...
A Statistical Linguistics Approach to a Swahili Literacy Syllabus Design
(University of Nairobi,, 2003)
The study developed ten literacy lessons in Swahili that are based on a
statistical linguistic analysis of lexicographic data and running texts of varied
genre. The study considered 25,271 words of varied genre texts ...
A Survey of Risk Factors in the Strategic Planning Process of Selected Parastatals in Kenya
(University of Nairobi, 2003)
Strategic planning has its roots m war situations, where survival is key to success.
Modem business organizations have embraced this concept, and now most leading
organizations engage strategic planning managers to ensure ...
Implications of Commercialization of Microfinance Institution's on Their Client Outreach in Kenya
(University of Nairobi, 2003)
This study set out to assess the extent of commercialization of microfinance
institutions (MFls) in Kenya and to establish if the MFI's that are adopting
commercial practices have attained client outreach. Social owners ...
Product Strategy in the Marketing of Financial Services: a Survey of the Commercial Banking Sector in Kenya
(University of Nairobi, 2003-11)
This study was conducted between April and July 2003. It focused on one of the
4P's of the marketing mix, namely, the product and studied how the product
strategy was used in the marketing of financial services by ...
The Role of Track One Diplomacy in Conflict Resolution: a Case Study of the Somali Civil War, 1991 - 2000
(University of Nairobi,, 2003)
The main thrust of this study is to analyze the role played by official diplomacy resolution in the Somali conflict that has been raging for over a decade.
To accomplish its objective, the ...
The Kenyan Regulation of Company Directors: an Analytical Study
(University of Nairobi,, 2003)
Emergence or Virtual Organizations in Kenya
(University of Nairobi, 2003)
Abstract
Different organizations conform to one type or other of virtual organization. The
level of conformance varies from one organization to the other (Kurtakko J. et al).
This paper assumes one type termed as "virtual ...
Women's Involvement in Micro and Small-scale Enterprises (Mses): the Case of Garissa Town
(University of Nairobi,, 2003)
Ever since the 1972 ILO report on 'Employment, Incomes and Equality in Kenya',
MSEs' importance was highlighted and has remained popular among majority of
Kenyans who cannot engage in formal employment. MSEs are important ...
A Survey of the Perceived Attractiveness in the Freight Forwarding Industry: an Application of Porter's Modified Framework
(University of Nairobi, 2003-09)
The main objective of this study was to access the perceived attractiveness in the freight
forwarding industry. The research sought to find out the level of attractiveness in Nairobi.
This study was greatly motivated by ...