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Strategic change management practices at Glaxosmithkline Limited
(2010-10)
Organizations deal with change on a day-to-day basis as do people. This study
investigated strategic change management practices at GlaxoSmithKline Limited .The
objective of the study was to determine the strategic change ...
Influence of brand personality on Glaxosmithkline products in Nairobi
(2011-11)
The proliferation of assorted brands of toothpaste products in the country has led to cut-throat
competition for increased market share being witnessed among the operators in the toothpaste
industry. When competition is ...