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Competitive Strategies and Performance of Chinese Construction Firms in Nairobi City County
(University of Nairobi, 2017)
The objective of the study was to determine the influence competitive strategies on performance Chinese construction firms in Nairobi City County. The study adopted a descriptive survey targeting 34 managing directors of ...
Competitive Strategies and Performance of Multinational Fast Moving Consumer Goods Manufacturers in Nairobi, Kenya
(University of Nairobi, 2017)
The environment in which organizations operate in is dynamic and this requires that the organization’s leadership must think strategically and hence formulate and implement strategies that will enable the organization to ...