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Now showing items 1-10 of 27
Factors influencing business choice by small and medium sized enterprises in motor spares businesses along Kirinyaga road in Nairobi
(2011-10)
Kenyans are going into SMEs, for want of better alternatives and for higher incomes. As the
economy continues to register weak signs of growth and high levels of unemployment these
reasons for the start of SMEs will ...
Determination of unique marketing challenges encountered by young entrepreneurs in Nairobi Kenya
(2011-10)
Youth unemployment is a major problem in Kenya. Youth entrepreneurship presents a great
opportunity for addressing this challenge. However, young entrepreneurs face many
obstacles. Many studies conducted regarding young ...
Influence of marketing mix on consumer brand preference
(2011-10)
Kenya’s smartphone market is growing very fast, changing with the global trends in the industry. The market has become a battle field of marketing activities by brands such as Samsung, IDEOS, LG, HTC among others. In this ...
Strategic responses by private hospitals in Nairobi to changes in external environment
(2012-07)
Hospitals are an important source of critical health care services, providing both basic and
advanced care for the population. Given that businesses do not exist in a vacuum, several factors
influence the core conduct ...
Employees’ satisfaction with national health insurance in Sarova hotels in Nairobi
(2011-10)
The case for National Health Insurance satisfaction is considered in the light of the fact
that only a small percentage of the Kenyan population is employed in the formal sector
and could be covered at first. Ostroff, ...
The relationship between benchmarking and financial performance of Sacco’s in Nairobi
(2010-11)
Given that the inherent advantages of SACCOs in terms of flexibility and proximity to
their markets are no longer sufficient to ensure their competitiveness in the new global
economy, the adoption of new business practices ...
Electronic business practices as an operational strategy by commercial banks in Nairobi
(2012-09)
Electronic business practices in commercial banks have become an operational strategy
to meet business goals and objectives. This is because the operation is able to handle both
complex and simple tasks with huge benefits ...
Transfer pricing management strategies by multinational enterprises within the main investment segment of the Nairobi Securities Exchange
(2012-10)
The purpose of this study was to analyze the development of transfer pricing, why it is a key concern to both MNEs and revenue authorities and the management strategies put in place by MNEs to cope with TP challenges in ...
The extent of mobile commerce adoption by selected small and medium enterprises in the central business district of Nairobi, Kenya
(2011-10)
The mobile commerce industry is a very vital sector in the development of ICT in Kenya
in line with vision 2030. The industry has seen a high number of entrants of SMEs in the
last five years within the CBD in Nairobi.
The ...
The determinants of capital structure of private hospitals in Nairobi, Kenya
(2012)
Although the literature on capital structure is vast, hardly any of it is dedicated to the capital structure of non-profit organisations. In this study I investigate the relationship between leverage and profitability, ...