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Now showing items 15931-15940 of 16483
Extent of Adoption of Marketing Research in Micro, Small and Medium Sized Enterprises (Msme): a Case Study of the Nairobi Central Business District
(University of Nairobi,, 2013)
Marketing research is any organized effort to gather information about markets or
customers. It is a systematic gathering and interpretation of information about markets
using analytical and statistical methods and ...
The Relationship Between Liquidity Risk and Financial Performance of Commercial Banks in Kenya
(University of Nairobi, 2013-10)
Liquidity risk is considered as one of the serious concern and challenge for the modern era
banks. A bank having good asset quality, strong earnings and sufficient capital may fail if it is
not maintaining adequate ...
Stakeholder Involvement in the Strategic Mangement Process in Health Based Non- Governmental Organizations in Nairobi County, Kenya
(University of Nairobi,, 2013)
The aim of this study was to establish the extent of stakeholder involvement in the
strategic management process in health-based non-governmental organizations in Nairobi
County, Kenya. The study had two objectives: to ...
The Contribution of Youth Enterprise Development Fund on Youth Empowerment in Kangundo Constituency, Machakos County
(University of Nairobi, 2013)
The youth today face an increasingly pressurized and complicated world where youth unemployment and its direct consequences such as poverty, crime, prostitution, drug abuse among others, remain as some of the youth‟s ...
Customer Service as a Basis for Competitive Advantage in the Mobile Telephony Industry in Kenya
(University of Nairobi, 2013-10)
Global competition and technological developments have dramatically increased product knowledge and available alternatives to customers. Armed with information, customers have become more sophisticated and demanding. ...
Relationship Between Training and Employee Commitment at Kenya Ports Authority
(University of Nairobi,, 2013)
Training is an important aspect of human resource management in any organisation and enables
companies to gain a competitive advantage. Training and development can serve as additional
levers for enhancing engagement and ...
Mobile Phone Use on Artisanal Fishing Market Efficiency and Livelihood: a Case Study of Dunga Beach Kisumu
(University of Nairobi, 2013-11)
This project sought to assess and analyze satisfaction with mobile usage in artisanal fishing market efficiencies and improving livelihood. The study was basically a survey that used both qualitative and quantitative ...
Challenges Facing the Implementation of Policies in the Culture Sector in Kenya
(University of Nairobi, 2013-11)
The study was designed to explore the challenges facing the implementation of policies in the
culture sector of Kenya with specific objective of the study being; to investigate the context
within which the policies in ...
Foreign Policy of the Sudan: a Critical Analysis, 2005 - 2012
(University of Nairobi, 2013-11)
The study critically analyses the foreign policy of the Sudan from 2005 - 2012 and within the
context of the Comprehensive Peace Agreement (CPA) signed on 9 July 2005. This period is
seen as the period that fuelled and ...
Strategic Alliances in the Hotel Industry: a Case Study of Sarova Group of Hotels
(University of Nairobi, 2013-10)
Strategic alliance is flourishing in the hospitality industry. However, the pace of research has not kept up with this evolving phenomenon. Past studies on alliances focused mainly on manufacturing and high technology ...