The Impact of Outsourcing on Performance: a Case Study of Airtel Networks Kenya Ltd
Abstract
Outsourcing has emerged as an important business and economic strategy for achieving
competitive advantage in companies these days. Although outsourcing enables companies to
achieve competitive advantage, outsourcing of operations is not easy to perform. Several factors
are involved which ultimately affects the performance of a company which will make it
challenging for managers. Therefore, it is important to consider all factors while conducting
outsourcing operations in Kenyan market.
The purpose of this study is to investigate the impact of outsourcing on the performance of the
business. With that view we have analyzed what implications of various factors in overall
outsourcing process. Also analyzed are probable solutions to minimize the risks associated with
Outsourcing.
Airtel Kenya was chosen to investigate our problem. Airtel Kenya ltd is one of the leading
companies where outsourcing is widely undertaken. Data collection was done through a case
study design with the question as the tool of data collection.
Study finding shows that there are benefits enjoyed as a result of outsourcing. There are also
some factors that act as a hindrance to this smooth operation in outsourcing. Finally
recommended are some probable measures to increase overall performance of outsourcing in
operations.
Key Words: Outsourcing, performance, case study, Airtel Kenya Ltd,
Publisher
University of Nairobi
Rights
Attribution-NonCommercial-NoDerivs 3.0 United StatesUsage Rights
http://creativecommons.org/licenses/by-nc-nd/3.0/us/Collections
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