Browsing Faculty of Arts & Social Sciences (FoA&SS / FoL / FBM) by Title
Now showing items 2063-2082 of 2991
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Market Orientation, Firm Characteristics,competitive Intensity And Performance Of Private Security Firms In Kenya
(University of Nairobi, 2021)Market orientation enables organizations to acquire customer information for purposes of developing innovative products capable of satisfying customer needs better than competitors. The study analyzed the influence of ... -
Marketing Capabilities and Key Account Management Strategies of Dairy Processors in Kenya
(University of Nairobi, 2022)Intense competition has grown in the dairy sector in the recent decade and companies are struggling to remain competitive. Great focus has now shifted to maintaining customers that are of strategic importance to individual ... -
Marketing Mix Strategies, Firm Characteristics, Competitive Environment and Performance of Tour Firms in Kenya
(University of Nairobi, 2021)The current study sought to determine the effect of Marketing Mix Strategies, Firm Characteristics and Competitive Environment on tour firms’ performance in the Kenyan context. Four specific objectives guided the study. ... -
Marketing Strategies, Firm Characteristics, Industry Competition and Export Performance of Fresh Produce Firms in Kenya
(University of Nairobi, 2022)The overall objective of the study was to determine the influence of firm characteristics and industry competition on the relationship between marketing strategies and export performance of fresh produce firms in Kenya. ... -
Marketing Strategy, Implementation And Performance Of Organizational Implementors Of Vision 2030
(University of Nairobi, 2019)The primary objective of marketing is to manage profitable relationships between a firm and its customers. A firm gains a competitive advantage through adoption of competitive strategies which enable it improve its operational ... -
Masculine Ideology in the Kenyan Digital Landscape: an Analysis of Masculinity Saturday Hashtag on Twitter
(University of Nairobi, 2022)This study focused on the portrayal of masculine ideology on the digital landscape, focusing on the case study of the masculinity Saturday hashtag on Twitter. The particular objectives were: to identify and describe the ... -
Maternal Health Care Services And Infant Mortality In Kenya
(University of Nairobi, 2020)Infant mortality is an important estimate used to measure the quality of healthcare service, welfare and socioeconomic status of a nation. Across the globe, remarkable strides have been made in decreasing child mortality ... -
Matumizi Ya Tashbiha, Sitiari Na Taashira Katika Damu Nyeusi Na Hadithi Nyingine
(university of Nairobi, 2016)Katika tasnifu hii tumeonyesha matumizi ya tashbiha, sitiari na tashbiha katika diwani ya Damu Nyeusi na Hadithi Nyingine ambayo ni mojawapo ya hadithi fupi za Kiswahili iliyo na hadithi kumi na tatu zilizoandikwa na ... -
Matumizi Ya Taswira Kama Klgezo Cha Kufanikisha Maudhui Katlka Utendi Wa Siiraji Uliyotungwa Na Muhammad I Kijumwa
(University of Nairobi, 2012)Somo letu la utafiti linashughulikia matumizi ya taswira kama kigezo cha kufanikisha maudhui katika Utendi wa Siiraji. Utafiti wetu unanuia kuchunguza kigezo cha taswira na umuhimu wake katika kufanya maudhui ya mtunzi ... -
Maudhui ya mapinduzi katika Riwaya za Visiwani Zanzibar:
(University of Nairobi, 1987) -
Maudhui Ya Siasa Na Athari Zake Katika Jamii: Mifano Kutoka Diwani Ya Kaza Macho
(University of Nairobi, 2021)Kwenye tasnifu hii, tumehakiki maudhui ya siasa na athari zake katika jamii. Diwani ya Kaza Macho imerejelewa. Utafiti wetu ulilenga kutekeleza madhumuni matatu yafuatayo: Kuchanganua namna maudhui ya kisiasa yanavyojitokeza ... -
Maudhui Yanavyo Imarishwa Na Fani Katika Riwaya Ya Nguvu Ya Sala Ya K.W Wamitila
(University of Nairobi, 2016)Kazi yetu imechunguza vipengele vya fani. Tulifafanua dhana ya fani kwa kusema kuwa, fani ni vipengele vya kisanaa katika kazi ya fasihi. Aidha, fani ni jinsi ambavyo msanii hufinyanga kazi yake ili msomaji apate ujumbe ... -
Mchango Wa Sitiari Za Kiswahili Katika Kauli Za Klchochezi Kwe Ye Diskosi Ya Kisiasa Nchini Kenya
(University of Nairobi, 2017)Utafiti huu ulichunguza jinsi sitiari za Kiswahili hujitokeza katika kauli za wanasiasa na jinsi wanasiasa huweza kuzitumia kueneza kauli za kichochezi nchini Kenya. Vile vile, jinsi lugha ya Kiswahili ijapokuwa ni lugha ... -
Mchango Wa Vijana Katika Kuleta Mabadiliko Katika Kufa Kuzikana Nakidagaa Kimemwozea
(University of Nairobi, 2017)Katika utafiti huu, tumeonyesha mchango wa vijana katika kuleta mabadiliko katika riwaya za Kufa Kuzikana na Kidagaa Kimemwozea. Pia, tumeangazia changamoto ambazo vijana hukumbana nazo katika juhudi zao za kuleta ... -
Mchangowa Vijana Kuleta Mabadiliko Chanya Katika Tamthilia Teule Za Kiswahili
(University of Nairobi, 2012)Kazi hii inahusu juhudi za vijana kama mawakala wa mabadiliko chanya katika tamthilia nne za Kiswahili. Tamthilia hizi ni Kifo Kisimani naMaua Kwenye Jua fa Asubuhi zilizoandikwa na Kithaka wa Mberia . Pango na Seserumbe, ... -
Media and Regional Integration: a Case Study of the East Africa Community
(university of nairobi, 2014) -
Media framing of Intimate Partner Femicide in Mainstream Print Media in Kenya
(University of Nairobi, 2019)Violence against women is found in every socio-economic group, ideology, class, race, and ethnic grouping. Domestic violence victims are abused based on their sex and/or gender. The violence committed against them, meanwhile ... -
Media Spectacle in Daily Nation and Standard Newspapers and the Case of Former Nairobi Governor, Mike Sonko Mbuvi
(University of Nairobi, 2022)The main objective of this study was to analyze Media Spectacle in Daily Nation and Standard Newspapers and using the case of former Nairobi County Governor, Mike Sonko. The study was anchored by Stuart Hall’s reception ... -
Mediating Conflicts in Africa- Comparing Intergovernmental Authority on Development (Igad) Mediation Processes in South Sudan and Somalia: Lessons for Regional Organizations
(University of Nairobi, 2020)Generally, this study is about mediating conflicts in Africa: comparing Intergovernmental Authority on Development (IGAD) mediation processes in South Sudan and Somalia: lessons for regional organizations. It analyses, ... -
Men’s Perceptions Of Gender Mainstreaming In Murang’a County
(University of Nairobi, 2020)This is a descriptive and cross sectional study interested in understanding how men perceive gender mainstreaming in Murang’a County. The study interrogates men’s perceptions of women empowerment programs from a disempowered ...